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Digital Marketing Analyst

Posted 07 Sep 2018

St. Louis, Missouri - United States

Req Id 175546

Details

A career with MilliporeSigma is an ongoing journey of discovery: our 52,000 people are shaping how the world lives, works and plays through next generation advancements in healthcare, life science and performance materials. For 350 years and across the world we have passionately pursued our curiosity to find novel and vibrant ways of enhancing the lives of others. MilliporeSigma is a business of Merck KGaA, Darmstadt, Germany.


Your Role: We are looking for a Digital Marketing Analyst to work within our Digital Marketing Team. The successful candidate will be responsible for working with the Global Digital Marketing Team and their business partners to assist in: defining and implementing measurement strategies that align with marketing and business objectives; producing meaningful marketing KPI dashboards and delivering monthly, cross channel performance reports with actionable insight. The role will also involve conducting conversion optimization consultancies, with the aim of improving efficiency in digital marketing strategies and increasing ROI.

Who you are:

  • The successful candidate will not necessarily come from a pure web analytics background but an excellent, in-depth level of knowledge in digital marketing, along with experience in strategic and analytical management of digital campaigns is essential. Additionally, other duties as may be assigned related to marketing campaign specific functions or responsibilities.
  • Bachelor’s Degree Required, Graduate Degree and/or Scientific education is preferred.
  • Experience in working within a marketing/business intelligence environment
  • High level of experience working with analytical software (e.g. Google Analytics, SiteCatalyst, Coremetrics, etc.),
  • High level of experience in data analysis techniques and advanced Excel
  • High level of experience working with Google Adwords and other paid search platforms
  • Strong proficiency with Microsoft Word and PowerPoint for producing client reports and presentations
  • Experience in identifying and validating strategic and tactical marketing objectives
  • High level of experience in measuring and analysing online marketing campaigns including: natural and paid search, email, affiliate, display and social Experience in working with website optimisation tools for A/B and multivariate testing, e.g. Google Website Optimizer, Visual Website Optimizer, Optimizely, Maxymiser, etc.

What we offer: With us, there are always opportunities to break new ground. We empower you to fulfil your ambitions, and our diverse businesses offer various career moves to seek new horizons. We trust you with responsibility early on and support you to draw your own career map that is responsive to your aspirations and priorities in life. Join us and bring your curiosity to life!

Curious? Apply and find more information at come2emd.com

The Company is an Equal Employment Opportunity employer. No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law. This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment. Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to his/her Human Resources Business Partner, Legal, or Compliance immediately. The Company will not retaliate against any individual because he/she made a good faith report of discrimination.

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