Master Thesis: Commercial aspects of implementing digital health solutions in clinical practice

Posted 13 Feb 2019

Darmstadt, Hesse - Germany

Req Id 188263


A career is an ongoing journey of discovery: our 52,000 people are shaping how the world lives, works and plays through next generation advancements in healthcare, life science and performance materials. For 350 years and across the world we have passionately pursued our curiosity to find novel and vibrant ways of enhancing the lives of others.

During your master thesis you will work in the area of new business development and commercial launch preparation with Global Business Franchise Fertility. Finding a good match between product features on the one hand and concrete customer needs on the other hand is essential for successful marketing in any case. In healthcare, this is particular challenging due to the multitude of involved stakeholders and the sometimes-counterintuitive incentives for them. Your thesis will analyze the specific situation for digital health solutions in fertility treatments. The aim is to determine the medical, economic and operational considerations that contribute to the effective adoption of a novel technologies in this area.You will become acquainted with the current state-of-the-art in Artifical Reproductive Technologies, innovative solutions that aim for significant improvements in this field, and most importantly the complex business environment in which such solutions would be marketed.

Who you are:

  • You are currently studying Business Administration, Economics or Management as Master student.
  • A strong affinity to life science and medical topics is required.
  • You can work independently and show very good organizational skills.
  • Excellent spoken and written German and/or English is imperative.

What we offer: At the company, there are always opportunities to break new ground. We empower you to fulfil your ambitions, and our diverse businesses offer various career moves to seek new horizons. We trust you with responsibility early on and support you to draw your own career map that is responsive to your aspirations and priorities in life. Join us and bring your curiosity to life!

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