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In a complex world, people crave solutions that are simple, clean and natural. The concept of minimalist beauty formulations embodies the aspiration to design something PURE, fusing natural with essential.
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Sustainable and powerful nature-based efficacy
These dual efforts are often faced with a dilemma: increasingly competitive requirements and consumer expectations for highly efficient cosmetics products while having a short ingredients list. How can we create such efficient product with those requirements?
We have paired two innovative skincare products to create a beauty concept with sustainable ingredients and powerful nature-based efficacy: RonaCare® RenouMer and RonaCare® Ectoin. Together, these products will satisfy consumers’ desire for nature-inspired products through their:
Multitasking cosmetics ingredients
Highly efficient of moisturizing and soothing
Ideal combination of mode of actions
The power of the ocean and the desert
Using defense mechanisms from nature’s resources, this magic duo at the conjunction of ocean and desert power will surpass consumer expectations and establish itself as the go-to minimalist kit.